SMS rules for Belgium
+32
Sender ID restrictions
| Alphanumeric sender ID | Can be overwritten |
|---|---|
| Foreign numeric sender ID | Can be overwritten |
| Local numeric sender ID | Supported |
| Generic sender ID prohibited | Yes, you can |
| Sender ID can be changed | Yes, you can |
| Virtual number required | No, you can't. |
| Marketing requires opt-in | Yes, you can |
| P2P prohibited | Yes, you can |
| Handset DLR unavailable | No, you can't. |
Content restrictions
| Category | Status | Notes |
|---|---|---|
| Gambling / Games | PROHIBITED | Detected from provider text: gambling, betting, casino |
| Political content | PROHIBITED | Detected from provider text: political |
| Religious content | PROHIBITED | Detected from provider text: religious |
| Marketing / Advertising | PROHIBITED | Detected from provider text: marketing, promotion |
Notes
Country: Belgium (BE).
Belgium has specific guidelines for sending SMS messages. Alphanumeric sender IDs can be changed to ensure delivery. It is important to note that messages may be blocked for users with a "premium blocked" configuration. Numeric sender IDs are not supported unless offered as part of a two-way service and will be overwritten to ensure delivery. Generic sender IDs such as INFO, SMS, NOTICE, etc. are not allowed, so it is recommended to use a representative brand or company name to ensure delivery.
When it comes to marketing traffic, it is necessary to obtain consent from users before sending messages. P2P traffic is not allowed and no content related to politics, religion, unsolicited promotion or gambling may be sent. In addition to these guidelines, our Acceptable Use Policy applies to the content of the messages.
It's important to be aware that the rules for SMS broadcasting can change and we strive to keep all information up-to-date and accurate. For further information or assistance, please feel free to contact our experts.
Belgium has specific guidelines for sending SMS messages. Alphanumeric sender IDs can be changed to ensure delivery. It is important to note that messages may be blocked for users with a "premium blocked" configuration. Numeric sender IDs are not supported unless offered as part of a two-way service and will be overwritten to ensure delivery. Generic sender IDs such as INFO, SMS, NOTICE, etc. are not allowed, so it is recommended to use a representative brand or company name to ensure delivery.
When it comes to marketing traffic, it is necessary to obtain consent from users before sending messages. P2P traffic is not allowed and no content related to politics, religion, unsolicited promotion or gambling may be sent. In addition to these guidelines, our Acceptable Use Policy applies to the content of the messages.
It's important to be aware that the rules for SMS broadcasting can change and we strive to keep all information up-to-date and accurate. For further information or assistance, please feel free to contact our experts.
Last updated: April 20, 2026