SureSMS

SMS rules for Estonia

+372

Sender ID restrictions

Alphanumeric sender ID Supported
Foreign numeric sender ID Supported
Local numeric sender ID Supported
Generic sender ID prohibited Yes, you can
Sender ID can be changed No, you can't.
Virtual number required Yes, you can
Marketing requires opt-in Yes, you can
P2P prohibited Yes, you can
Handset DLR unavailable No, you can't.

Content restrictions

Category Status Notes
Gambling / Games PROHIBITED Detected from provider text: gambling, betting, casino
Political content PROHIBITED Detected from provider text: political
Religious content PROHIBITED Detected from provider text: religious
Marketing / Advertising PROHIBITED Detected from provider text: marketing, promotion

Notes

Country: Estonia (EE).

Transmitter ID guidelines: Alphanumeric transmitter IDs are supported. Numeric sender IDs are also allowed and virtual numbers can be offered for two-way services. Generic sender IDs such as INFO, SMS, NOTICE, etc. are prohibited.

Use cases and content: Before sending marketing messages, consent from recipients is required. P2P traffic is prohibited. Content related to politics, religion, unsolicited promotion or gambling is not allowed. There are no additional content restrictions beyond those stated in our Acceptable Use Policy.

It is important to note that the rules for SMS messaging in individual countries may change, and we strive to ensure that all information is up-to-date and accurate. For further information or questions, please contact our experts.

Last updated: April 20, 2026