SMS rules for Canada
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Sender ID restrictions
| Alphanumeric sender ID | Supported |
|---|---|
| Foreign numeric sender ID | Supported |
| Local numeric sender ID | Supported |
| Generic sender ID prohibited | Yes, you can |
| Sender ID can be changed | No, you can't. |
| Virtual number required | Yes, you can |
| Marketing requires opt-in | No, you can't. |
| P2P prohibited | No, you can't. |
| Handset DLR unavailable | Yes, you can |
Content restrictions
| Category | Status | Notes |
|---|---|---|
| Gambling / Games | PROHIBITED | Detected from provider text: gambling, betting, casino |
| Alcohol | PROHIBITED | Detected from provider text: alcohol |
| Tobacco / E-cigarettes | PROHIBITED | Detected from provider text: tobacco, vape |
| Firearms | PROHIBITED | Detected from provider text: firearm, weapons |
| Marketing / Advertising | PROHIBITED | Detected from provider text: marketing, promotion |
Notes
Country: Canada (CA)
In Canada, there are specific guidelines for sending SMS messages. Sending alphanumeric sender IDs is not allowed. All SMS messages sent to Canada must originate from either a Canadian long virtual number, a registered 10DLC, a Canadian short code or a verified toll-free number. It is important that the number used is associated with your account. The sender ID must be provided as a numeric number in international format. If this is not respected, the message will be rejected with an error message.
Generic sender IDs such as INFO, SMS and NOTICE are prohibited. All messages must comply with Canadian Telecommunications Association (CTA) guidelines. There are specific content types that are prohibited, including high-risk financial services, loans, cryptocurrency, scams, and content related to controlled substances.
It is important to be aware that the rules for SMS messages may change and we strive to keep the information updated and accurate. For further information on specific requirements and guidelines, it is recommended to consult relevant sources.
In Canada, there are specific guidelines for sending SMS messages. Sending alphanumeric sender IDs is not allowed. All SMS messages sent to Canada must originate from either a Canadian long virtual number, a registered 10DLC, a Canadian short code or a verified toll-free number. It is important that the number used is associated with your account. The sender ID must be provided as a numeric number in international format. If this is not respected, the message will be rejected with an error message.
Generic sender IDs such as INFO, SMS and NOTICE are prohibited. All messages must comply with Canadian Telecommunications Association (CTA) guidelines. There are specific content types that are prohibited, including high-risk financial services, loans, cryptocurrency, scams, and content related to controlled substances.
It is important to be aware that the rules for SMS messages may change and we strive to keep the information updated and accurate. For further information on specific requirements and guidelines, it is recommended to consult relevant sources.
Last updated: April 20, 2026