Here you can find inspiration for choosing the best SMS gateway. Unfortunately, there are several SMS gateways in Denmark where the salespeople are more focused on telling untruths about the competition rather than the merits of their own service.
Dirt and cinnamon
When researching different gateways, you'll come across claims that various competitors use Indian gateways, are insecure or unstable, etc. Ask yourself: 'how does the seller know this?
Awareness of our services is a big part of our business as SMS gateways. That's why no SMS gateway will give out such details to just anyone. Be critical when you hear or see one SMS supplier exposing another. Not everyone has the moral high ground.
Safety and security
Probably the most important thing for you is that your SMS arrives safely and quickly. There are exceptions - if your needs are in the bulk market - but for most people, a missing SMS will have far greater consequences than the 2 or 5 cents you could save. Therefore, your main focus should be that your supplier can deliver the messages.
When assessing security, a number of factors need to be taken into account. At SureSMS, our servers are located in two different parts of the world: Denmark and Germany. Both data centers are ISO 27001 and ISO 22301 certified. The certifications are about physical security and reliability. Ask about where your data will be stored when choosing a supplier.
Security also includes system monitoring. At SureSMS, we monitor our systems 24 hours a day. We use robots that are able to adapt to the situation if something unforeseen happens, for example, if a telecom operator fails to deliver or parts of the GSM network are down.
Economy
You also need to be aware of your finances. Do you know who you're doing business with? Can you see their financial figures and do you know if their focus is only on being an SMS gateway? Or do they do a lot of other things? Especially if they require a subscription - or even prepayment - you need to pay attention. Think about the fact that you're actually lending them money.
At SureSMS, we have chosen a business model that reduces our fixed costs. That's why we can offer most services without a subscription. This doesn't make them worse - it just means that our business model is reflected in our prices. Why should you pay a subscription here when you don't have to at the gas station or the grocery store? They also have fixed costs, just like an SMS gateway.
Support
Support is an important aspect when choosing an SMS gateway. Do they answer the phone when you call? Do they follow up? If not before you're a customer, what happens when you are?
At SureSMS, we offer our customers 24/7 phone support because that aspect is so important to us. We answer the phone 24 hours a day, 7 days a week, 365 days a year. Not all of our customers need it, but for those who do, this service is especially important. We take our support and uptime seriously because we take our customers seriously.
Service
Service is many things. Always research what features and services an SMS gateway offers so you can choose based on your needs.
Every day, SureSMS delivers a report of the messages you have sent but not delivered. We show which of your phone numbers are no longer valid, saving you from sending to them in the future.
Our gateway has a wealth of features. Find your desired features by checking our and other suppliers' documentation.
Why only one?
Finally, consider: Why only one? There may be good reasons to put all your money on one horse, but you may be better off using two SMS gateways. It gives you better negotiating power and greater security... And if you don't have to pay a subscription, it gives you all the benefits without any of the drawbacks.
Enjoy!
